As a proud Dutch brand, Urban Proof deeply appreciates cycling and the challenges it brings. Whether it's wind, rain, or snow, Urban Proof never backs down from a challenge. They not only offer top-of-the-line gear to help you tackle your daily bike ride with confidence, but they also do so sustainably . Their use of RPET materials and long-lasting products helps minimize their environmental impact , while their commitment to fair production practices ensures that workers are treated fairly and compensated well for their hard work. Furthermore, Urban Proof donates 5% of its profits to LOVE. NOT WASTE, a non-profit organization working to promote conservation and reduce waste worldwide.